Design from scratch

What it is

Design for a product that does not exist yet. We set up the visual system first, colour, typography and component rules, then design the product screens on top of it and build a working prototype you can click through. Logos are not included; if you already have one we work with it.

Who it is for

Founders who have a spec, a deck or a rough idea and no design. Teams that have a backend or a data model and need the front of the product designed before engineering starts.

What you get

• A design system: colour scheme, typography and component rules
• High-fidelity mockups of the core product screens
• A working prototype for user tests and investor demos
• Source files handed over at the end of the sprint

How it runs

This is the two-week product sprint: $12,500 base, which includes the design system and product development. The first days go to Define, Research, Ideate and Decide, then Prototype and Review before the build. A landing page ($2,999) and an investor pitch deck ($600) are optional add-ons.

Start with a 15-minute call so we can check the idea is feasible for the timeline before you commit.